Our video CMS’s included HTML5 player supports displaying interactive content. Normally these are used for gates or call-to-actions. However we also support hotspots. These have the effect of making the object they are positioned over clickable. When one is clicked, a URL can be set to open. You can make the hotspots invisible or translucent.
Clickable interactive video is perhaps most applicable to retailers, since a common use is to use the video CMS to position those ‘hotspots’ over products featured within the video. If a viewer wants to find out more about one - or to buy it directly - they could click on that item in the video and a corresponding action would then be taken by the site it was embedded on.
We have a basic example set up of using clickable video, with an accompanying support page. But if you need any assistance, please get in touch.